Summer 2008
Dear ,
Welcome to the new look BFF newsletter! This quarterly update will bring you all the usual news on our staff, tools and projects ... Highlights this edition include the launch of our new website and updates on footprinting projects for Radiohead, Ecover and WRAP.
New BFF website launched
The big news this quarter is that the BFF website has been completely revamped to include informative sections on case studies, tools, industry news and training. While we were at it we also updated our logo to a fresher, more contemporary design! You can visit the new site at www.bestfootforward.com - be sure to look out for new developments in the coming months.
Training: New course dates Best Foot Forward You can access our extensive technical & communications expertise through our training courses. Our existing programme provides interactive, one day courses for small groups at our Oxford office (pictured right). The new dates are ... Carbon Footprint Masterclass: 9th Sep, 23rd Oct & 9th Dec; Creating a Carbon Culture: 10th Sep, 10th Dec;  Ecological Footprint Masterclass: 22nd Oct. To find out more visit the training pages of our website or contact the office on +44 (0)1865 250818.
New staff & office move
Paul Cooper (pictured left) has joined BFF as Managing Director, previously having been Unilever's Treasurer in Africa. Paul has taken over the role of MD from Nicky, who has become Strategy Director. Paul will lead much of BFF's partnership work and also undertake some project management.  In other staff news, Adam Lofts has joined our IT team and Richard Sheane (right) has started work as a consultant.  Learn more on our staff profiles page.

Since our last newsletter we have also moved all of 100m to new office accommodation. The building - which underwent a low impact 'eco-refit' - provides a better working environment for staff and a dedicated training room (which doubles as a table tennis and Wii venue!).
Ecover product footprint
Ecover is a leading company in the field of sustainability. They wanted to conduct a detailed environmental assessment of three of their best selling products: washing powder, washing-up liquid and toilet cleaner. Ecover appointed BFF to undertake both ecological and carbon footprints of the full product lifecycles including raw materials, manufacture and distribution. BFF also delivered a sustainability report which put footprinting in context and identified other relevant considerations for the company. Ecover feature on our case studies page.
Radiohead cut tour emissions
In the music world there has been considerable debate over the environmental impact of music bands jetting around the world on tour. Radiohead were concernedBest Foot Forward about their activities, and commissioned BFF to footprint their tours in the US (lead singer Thom Yorke pictured right). The study, completed at the end of 2007, drew wide boundaries - including fans' travel, merchandising, waste and energy use - and demonstrated that the overriding impact is from the travel of thousands of fans to venues. Radiohead are now taking steps to help their fans minimse travel emissions, as well as reducing the band's own direct footprint. Their efforts have got considerable coverage in the mainstream media, for example: International Herald Tribune, The Guardian and The Mirror. Read the full report on the BFF website.
Tools:Event Footprinter
September will see BFF launch an online tool which will enable events organisers to assess the total carbon footprint of their activities. The tool will account for all aspects of an event's impact - including areas such as audience travel, food consumption and the 'embodied carbon' in equipment. The tool builds on lessons learned through work with Radiohead (see above) and supplements recently launched Office and Furniture Footprinter tools.
Wine packaging analysis
The environmental impact of fast moving consumer goods packaging is often scrutinised... As wine bottles are one of the heaviest packaging items in the marketplace, some retailers are moving to PET plastic in an effort to reduce product weight. Our work for WRAP assessed the carbon balance of glass and PET bottles filled in the UK with bulk imported wine. There are a number of variables which determine overall carbon efficiencies - all of which are detailed in the publicly available report. Download the analysis from our website's case studies page.
Ofcom to tackle IT footprint
BFF's recent analysis of Ofcom's activities has prompted the communications watchdog to target a large reduction in the impact IT has on its carbon footprint. Ofcom features as a client case study on our new website.
Issue: 1
Best Foot Forward
This issue
New website launched
New training dates
Recruitment at BFF
Ecover footprint
Radiohead address touring impacts
Event Footprinter launch
PET vs. glass
Ofcom to cut IT carbon footprint
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